To compete with PepsiCo's Mountain Dew. Mello Yello was withdrawn from Australia in the early 1990s, being replaced with the similar but uncaffeinated Lift.
Ingredients in Mello Yello
Carbonated water, high fructose corn syrup, concentrated orange juice, citric acid, natural flavors, sodium benzoate and EDTA, potassium citrate, caffeine, yellow 5, carob bean gum.
Mello Yello Soda – 12-Pack (12 x 12fl.oz (355ml))
Mello Yello was first introduced on 1st March, 1979 to compete with Coca-Cola's rival product to PepsiCo's Mtn Dew! It's a highly caffeinated citrus flavoured soda, refreshing and tangy.
Mello Yello Soda – 12fl.oz (355ml)
It's a highly caffeinated citrus flavoured soda, refreshing and tangy.